blog writing

Improving brand recognition by up to eighty per cent, colour plays a vital role in how we’re perceived. For instance, whether you have a homeware line or you’re a kitchen designer, studying colour can help you attract the right clients. Covering everything from logo design to your digital presence, your…

Looking for ways to build on your brand? The internet is more valuable than ever – especially when it comes to beautiful homes! Here’s a refresher on five techniques to help you through lockdown and take advantage of the online market. Online ads Digital ads are extremely effective when it…

Come on admit it, you’re totally fab and one of the best at what you do. Unfortunately, many business owners don’t like to blow their own trumpet, instead, believing their work will speak for itself. This is true to a point, but the reality is if you want to get…

For many this year has been disappointing, and unfortunately, it’s not over yet. With another lockdown well underway, I’m thinking of every business that has had to shut their doors once again. When things are uncertain, it’s natural to tread carefully but wouldn’t it be better to leverage this time…

We’re now over two hundred days into the Coronavirus pandemic and working from home is the new normal for most. By now you’re probably nicely acquainted with the local magpies and those noisy neighbours who never seem to stop strimming. For me, nothing has changed having been freelance for six…

Having a blog on your website is a really great way to build your interior design business. Maintaining momentum, however, is another story, especially coming up with new content ideas. One thing I’d recommend is showcasing your work, including before and after photos. If any projects are taking longer than…

Running a business, especially right now, is more than a full-time job but can you really afford to miss out on blogging and the benefits it will bring to your brand? If you know you need to be writing but not sure where to start, I have put together this…

The land of copywriting is a funny old world with a glossary full of curious terms. If you’ve ever wondered what is meant by the phrase, evergreen content, have a read of my guide to learn more. What is evergreen content? Evergreen content is simply copy that remains relevant and…