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Working for yourself, whether as an interior designer, a freelance writer, or any other capacity, offers the freedom many dream of. You get to be your own boss, set your own hours, and have control over the projects you take on. However, this independence also comes with unique challenges, including…
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Email marketing is a valuable tool for businesses to connect with their audience, boost sales, and foster customer relationships. Yet, it’s more than just clicking “send.” Copywriting plays a crucial role in deciding whether your emails captivate, engage, and inspire action. To ensure your email marketing is as effective as…
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When carefully planned, brand taglines can help businesses become more successful. A very powerful tool which reinforces your name, slogans work to connect people to your message. In fact, many businesses are recognised by their motto alone since they have the ability to get stuck in the mind and stay…
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Improving brand recognition by up to eighty per cent, colour plays a vital role in how we’re perceived. For instance, whether you have a homeware line or you’re a kitchen designer, studying colour can help you attract the right clients. Covering everything from logo design to your digital presence, your…
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When it comes to website design, less is more for a wonderfully uncluttered result. White space works to keeps pages clean and easy to read by creating breathing room for the reader. While it may be tempting to fill every square inch with text or photos, this can be off-putting…
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One of the first things readers will see when they visit your site, your home page plays an important role. Its purpose is to command the reader’s attention as well as inform and cut to the chase or risk losing them completely. If your home page lacks the facts or…
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From that lunchtime Instagram post to Linkedin after five, keeping socially visible is a job in itself. The right tools, however, can streamline these tasks, helping you save time and reach your target audience. If you often find yourself being too busy to post, this could lead to a drop…
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Looking for ways to build on your brand? The internet is more valuable than ever – especially when it comes to beautiful homes! Here’s a refresher on five techniques to help you through lockdown and take advantage of the online market. Online ads Digital ads are extremely effective when it…
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Come on admit it, you’re totally fab and one of the best at what you do. Unfortunately, many business owners don’t like to blow their own trumpet, instead, believing their work will speak for itself. This is true to a point, but the reality is if you want to get…
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Since its launch in 2010, Instagram has amassed over 1 billion users worldwide. Visual marketing is more effective than ever, so it’s no surprise; this social channel has become a valuable platform for brands. If you’re an interior designer or home decor brand, Instagram has practically been built for you….
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